YPC Lunch & Learn: Branding You

Description

Your online presence is part of your professional brand, whether you are actively building it or not.

Join Young Professionals of Cape Area for YPC Lunch & Learn: Branding You, a practical panel discussion focused on building a professional online presence that reflects who you are, what you do, and where you want to grow.

Panelists Jared Ritter with Ritter Real Estate, April Michelle with Virtually April, and KK Odom with Thrive Digital Marketing will share insight on personal branding, digital footprints, online reputation, LinkedIn optimization, personal versus professional social media use, and choosing the right platforms for your goals.

The conversation will also explore how individuals and businesses approach branding differently, how social media strategy can shift by industry and business size, how to handle negative feedback online, and how to turn engagement into meaningful opportunity. Panelists will also touch on AI as a branding and business tool, social media insights, and practical steps young professionals can take right away.

Whether you are just starting your career, growing in your current role, or looking for ways to show up more confidently online, this conversation will offer real world perspective and helpful takeaways you can use beyond the room.